University School of Nashville Redesign

Established as the "Peabody Demonstration School" in 1915 and located within Vanderbilt University's campus, University School of Nashville has been a staple of the Nashville community for generations. At the time of their redesign, their website suffered from a number of issues, but chiefly it was attempting to serve too many audiences at once, and as such, serving none of them well. Refocusing on a singular audience, prospective families, and updating the site to match a more open, sophisticated, and somewhat collegiate aesthetic has allowed USN to reintroduce their web presence with a renewed energy